Ecommerce / Web / UX / Digital Designer Job at PBS Animal Health, Massillon, OH

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  • PBS Animal Health
  • Massillon, OH

Job Description

Job Title: Ecommerce / Web / UX / Digital Designer

Location: In-Office (Ohio) | Full-Time | Hybrid Opportunity Available After Onboarding
Reports To: Vice President of Marketing
Industry: Animal Health Industry (B2B: Business to Business; and D2C: Direct to Consumer)
Experience Required: 7+ Years

Join a Growing Company with a Mission You Can Believe In

We're growing — and looking for a great ecommerce professional to add to our team! Our company, a trusted name in Animal Health Product Distribution for over 85 years, is growing our Ecommerce and Marketing Team to better serve our nationwide customer base of livestock producers/farmers, horse owners and pet owners, and animal health product retailers/stores.

We are seeking an experienced and motivated Ecommerce / Web / UX / Digital Graphic Designer who is excited to help drive growth in ecommerce web sales and profits by helping us grow our digital presence into an even stronger customer-focused, conversion-driven, high-performing online ecommerce selling powerhouse.

If you're experienced in ecommerce, web design, marketing and helping grow online sales results—and want to be part of a collaborative, meaningful work environment in the animal health industry—this is the opportunity for you!

What You'll Do

You'll play an important role in helping us market and sell over 10,000 Animal Health and Related Products from 500+ trusted suppliers and vendors. This is a hands-on content, creative, strategic and production role with scope and impact.

Your key responsibilities include:

Web & Ecommerce Design

  • Maintain, update, and maximize ecommerce website homepages, product pages, landing pages, and promotional pages to drive greater online sales.
  • Design, create and implement compelling content, call-to-action homepages, web banners, digital ads, splash pages, product images, and other assets.
  • Manage web design graphics and product details, copy, rebates, and seasonal promotions.
  • Assist in helping to create and execute A/B testing and optimize UX/UI for better customer engagement and conversion.

✉️ Email Marketing

  • Create and schedule visually compelling email campaigns using industry-standard platforms to grow online sales.
  • Work from a strategic seasonal calendar to promote top products, new products, flash sales, and monthly promos.
  • Ensure mobile-first and friendly, responsive design and cross-platform testing.

Print Catalogs & Direct Mail

  • Assist in the design, production and layout of print catalogs.

Branding & Marketing Support

  • Ensure consistency with corporate branding across all digital and print platforms.
  • Bring proven, strategic, creative ideas to attract target markets for seasonal sales, product launches, and marketing initiatives.
  • Support additional marketing and sales efforts including trade shows, events, and retail locations.

Who You Are

You're a versatile, ecommerce sales and marketing-driven, web content designer who thrives in a fast-paced, collaborative environment and takes ownership of your projects. You're excited by ecommerce/web and digital opportunities to drive online revenue; and you bring a strong interest and understanding of targeting the appropriate markets and customers with the right products at the right time; and have a strong eye for detail and user experience.

✅ Required Skills & Experience

  • 7+ years of professional experience in ecommerce, web/UX design, and digital/print marketing positions
  • Proven background and performance in D2C (Direct to Consumer) Ecommerce Website Design and/or B2B (Business to Business) Ecommerce Website Design.
  • Ecommerce sales growth track record working with ecommerce platforms and product-driven websites.
  • Proficient in Adobe Creative Suite (Photoshop, Illustrator, InDesign, XD or Figma).
  • Experienced in email design platforms (e.g., Klaviyo, Mailchimp, Constant Contact, etc.).
  • Strong understanding of marketing, content, advertising and UX principles.
  • Detail-oriented with strong proofing and quality assurance skills.
  • Excellent time management and project coordination ability.
  • Experience in/with various ecommerce web platforms, computer-related skillsets

Preferred / Bonus Experience

  • Degree or Certification in Ecommerce/Web Design or Marketing, Graphic Design, UX, Digital Marketing, Advertising, or related field.
  • Experience and/or Education in Animal Health, Livestock Production, Agriculture, or Veterinary industry.
  • Background in working with or caring for livestock, horses, and/or pets.
  • Strong understanding and experience working in D2C and B2B marketing environments and opportunities.
  • Direct response catalog creative and production; and direct mail marketing knowledge a plus.
  • Experience working with Marketing or Ecommerce Team In-Office
  • Social media, advertising, copywriting or other related digital marketing or advertising areas of study a plus

Why Join Us?

  • Immediate Full-Time Opportunity. Growing industry with room to advance.
  • Family Owned and Operated Since 1941 . Founded by Robert J. Matthews and Kathryn M. Matthews on a strong foundation of faith, family and love of animals.
  • Ohio-Based, Family-Oriented, Faith-Based Company with 85 years serving the animal health industry, rich in history, long-standing vendor relationships, and customer trust.
  • Be Part of a Collaborative, Friendly Team that values your talents, experience, contributions and ideas.
  • Many Team Members are Livestock, Horse or Pet Owners and are passionate about the health of animals and being part of the Animal Health Industry.
  • Opportunity for Growth into specialized roles in Ecommerce, UX, Digital Advertising, or Marketing, and/or possible Leadership Role.
  • Safety-first, clean, wholesome environment, warehouse and offices
  • Mission-Driven to be part of the great American Animal Health Industry and to help keep animals healthy, and livestock farmers and resellers thriving.
  • Member of Animal Industry Associations: NCBA Allied Industry Partner, Dairy Calf & Heifer Raisers Association (DCHA), Pet Industry Distributors Association (PIDA), Ohio Farm Bureau and support Local 4-H Clubs, Freedom Farm and Whispering Grace Horses Sponsor

Compensation & Work Environment

  • Pay : Commensurate with experience and skillset
  • Work Schedule : In-Office (5 Days/Week during onboarding), future Hybrid Work Opportunity
  • Benefits : Medical, 401K, Vacation, Employee Discount, Convenient Location, Rural Setting.

Ready to Grow With Us?

If you're looking for more than just a job — if you want to build a career in ecommerce, web design, and digital marketing with an Animal Health Product Distribution Company that is

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Job Tags

Full time, Seasonal work, Work at office, Local area, Immediate start,

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